How to Build Generational Wealth Through Whole Life Insurance
Underwritten by United of Omaha Life Insurance Company

Summary: Whole life insurance is a valuable wealth transfer tool for seniors, allowing them to pass on money to loved ones through tax-advantaged policies. It can help fund education, pay off debt, or provide emergency support.
In this article:
Understanding whole life insurance as a legacy tool14 Strategies for wealth transfer with life insuranceCreating lasting wealth with whole life insuranceFrequently asked questions (FAQs)When you hear the phrase "leaving a legacy," you might think it takes hundreds of thousands of dollars or valuable property to make an impact. But you don’t need a fortune to set up a long-term wealth transfer strategy for your family. With the right tools, like whole life insurance, even modest financial resources can create opportunities that last for generations. Generational wealth transfer using life insurance is a simple, accessible way to help your loved ones, and it might be more within reach than you realize.
Understanding whole life insurance as a legacy tool
Whole life insurance is a type of permanent life insurance. Unlike term life insurance, your benefits don't expire as long as you keep paying premiums and your policy remains active. Whole life insurance has a cash value component, similar to a savings account. Part of your payment goes into an account to build cash value over time at a set interest rate.
There are several types of life insurance. One option you might consider is guaranteed-issue whole life insurance. It's especially popular among seniors because of the guaranteed death benefits. It’s also designed to make life insurance more accessible if you have health conditions or have been declined for other types of coverage. With guaranteed-issue policies, you don’t need a medical exam or to answer health questions. Most people qualify as long as they’re within the age limits.*
If you’re planning later in life, guaranteed-issue whole life can offer some valuable peace of mind. Premiums are also more affordable. The cost of life insurance varies based on the insurer, policy size and your age. However, some plans start as low as $9.07 per month for a $3,000 life insurance death benefit.**
Estimate how much life insurance you may need based on your personal financial goals, final expenses and the legacy you want to leave.
14 Strategies for wealth transfer with life insurance
Once you know how much coverage you need, the next step is thinking about how life insurance can help support your goal of building a lasting legacy. Life insurance helps with wealth management in two main ways:
It pays a death benefit to your loved ones.
It lets you access cash valuewhile you’re alive. This money can help pay for a grandchild’s education or cover emergencies.
To better understand its impact, let’s take a closer look at how death benefits and cash value in life insurance can be utilized as a generational wealth transfer strategy, even for smaller policies.
Death benefit wealth transfer strategies
1Final expenses coverage: The average funeral costs between $6,280 and $8,300.(1) A policy helps prevent families from depleting their savings or going into debt to help cover final expenses.
2Education fund seeding: A $5,000 gift at birth can grow over time, giving kids more college options later on such as adding the funds to a college savings program.
3Family emergency establishment: Death benefits can help your family establish an emergency fund. These savings help avoid going into a debt spiral when unexpected expenses arise.
4Debt reduction for adult children: The average household credit card debt is $6,065.(2) Paying this off can improve your children’s financial stability and credit scores. Good credit is essential to opening up better lending opportunities.
5Funding a family business: The average household credit card debt is $6,065.(2) Paying this off can improve your children’s financial stability and credit scores. Good credit is essential to opening up better lending opportunities.
6Home improvement fund for inherited family property: Life insurance money can help pay for business needs like inventory, marketing, or equipment.
7Home purchase help: Funds can be used to renovate or maintain a family property that would otherwise deteriorate or be sold due to maintenance costs.
8Tax-efficient wealth transfer: Life insurance money can cover closing costs, making buying ahome easier for your family.
8Inheritance balance: Your family doesn’t have to pay income or federal estate taxes on life insurance payouts. They get the full death benefit.
9Inheritance balance: Life insurance can help divide assets fairly between children when other property is harder to split.
10Estate liquidity provision: Life insurance proceeds provide quick cash to cover end-of-life expenses. This could help prevent the need to sell other assets to cover costs.
Cash value wealth transfer strategies
1Small annual gifts to younger generations: Giving $100 to $500 can help them explore hobbies or start small projects.
2Funding family traditions: Setting aside funds for family gatherings ensures traditions continue regardless of financial circumstances.
3Emergency loans to family members at favorable terms: Providing small loans at low to no interest can help family members avoid predatory lending. At the same time, it still encourages financial responsibility.
4Matching contributions to children’s or grandchildren’s savings goals: A savings matching program between you and your family members encourages positive saving habits.
Creating lasting wealth with whole life insurance
Whole life insurance can help create generational wealth for people without a high net worth. Even modest policies may have a significant impact when used strategically. Most seniors can get a guaranteed-issue whole life policy because their health history is considered.
Speak with an insurance agent or producer to explore how whole life insurance can complement your estate plan and give your family more opportunities to build wealth.
Frequently asked questions (FAQs)
What is wealth transfer planning?
Wealth transfer planning is the process of deciding how you want to pass your money, property, or other assets to your loved ones. This can happen during your lifetime or after you pass away. It's also called estate planning.
Wealth transfer planning often includes writing a will, setting up a trust, or buying a life insurance policy. It can also help reduce your taxable estate, which means your family may owe less in estate taxes. The goal is to pass on your assets in a simple, organized, and tax-smart way.
Can I add my grandchildren as beneficiaries, or should I set up a trust?
Yes, you can name grandchildren as beneficiaries. If your grandchildren are minors, consider working with an estate planning attorney. The attorney can help you decide if a trust or custodial arrangement would provide the right structure for managing those funds.
How can I ensure my policy doesn't lapse as I age if my health declines?
Some ways are to set up automatic payments, name someone to get lapse notices, and choose a trusted person to manage your policy. These steps can keep your policy active if you can’t handle your finances.
Sources:
(1)National Funeral Directors Association, Statistics, September 24, 2024
(2)Federal Reserve Bank of St. Louis, Which U.S. Households Have Credit Card Debt? May 20,2024