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As a pioneering wildlife television program, Mutual of Omaha’s Wild Kingdom held viewers captive watching wild animals free in their exotic natural habitats. The adventures shown on Wild Kingdom made nature and the importance of conservation come alive for generations of television audiences. For many families, watching Wild Kingdom was a Sunday night tradition. Check out these facts about the show:

  • Covered six of the seven continents, with environments ranging from deserts below sea level in Africa to sub-freezing inclines 16,000 feet high in the Himalayas
  • Averaged 34 million television viewers in the United States and kept most of that audience for 25 years
  • Produced 330 classic episodes, 62 Fast Facts, 50 webisodes, 28 Field Notes and 4 “5 Facts” that focused on the timeless value of wildlife conservation
  • Achieved nearly 200,000 followers on social media
  • Brought the classic episodes back to reminisce for free

What’s next? Check out Protecting the Wild

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Split image showing, on the left, Marlin Perkins, the longtime host of Wild Kingdom, outdoors with a small animal perched on his shoulder, and on the right, an older couple standing close together in a wooded setting. Split image showing, on the left, Marlin Perkins, the longtime host of Wild Kingdom, outdoors with a small animal perched on his shoulder, and on the right, an older couple standing close together in a wooded setting.

Protection is in our nature

From Mutual of Omaha’s Wild Kingdom to helping protect your kingdom, protection for what matters most is our mission.

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