Accessibility Services

The Need for Voluntary Benefits

Employees are looking for benefits that fit their needs and looking to their employers to provide flexible, customizable coverage options tailored to them.

What are voluntary benefits?

Voluntary benefits – such as dental, disability, vision, accident, critical illness and hospital indemnity insurance – help support employee well-being while providing valuable financial protection.

  • Dental

  • Disability

  • Vision

  • Accident

  • Critical Illness

  • Hospital Indemnity

The value of voluntary benefits

As the cost of living and healthcare continue to rise, employees are placing greater importance on benefits that can help protect their financial well-being. Nearly a third of employees would have immediate trouble paying living expenses if they became injured or unable to work1. Voluntary benefits help bridge gaps in traditional health coverage, providing employees with additional protection and greater confidence when navigating unexpected challenges.

By offering a comprehensive suite of benefit options, brokers and employers can help employees:

  • Manage unexpected expenses

  • Protect their family’s financial well-being

  • Reduce stress

  • Prepare for the future

  • Take control of their health

  • Personalize benefits coverage based on individual needs

Filling the gaps in traditional health insurance allows employees to stay on top of their health, without financial uncertainty.

How do voluntary benefits benefit employers?

The value of voluntary benefits extends beyond employees. By offering a wider range of benefit options, employers can strengthen their benefits strategy while improving employee satisfaction and overall business outcome.

  • Improved productivity and satisfaction

  • Enhanced recruitment

  • Stronger employee retention

  • Overall positive impact on workplace

By offering benefits that address employees' needs, employers can demonstrate their commitment to their workforce.

How do voluntary benefits benefit brokers?

Voluntary benefits create opportunities for ongoing benefit strategy enhancements by helping employers identify coverage gaps and create tailored solutions for their workforce. Employers are seeking solutions to help meet employee expectations and brokers have the opportunity to educate employers about the value of these products.

  • Build competitive benefits programs

  • Simplify benefits education

  • Demonstrate real-life relevance

By offering voluntary benefits, brokers can help employers deliver meaningful solutions to their employees.

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